The PR Machine Behind Cindy Sheehan

ABC7 Looks At The Financing Of 'Camp Casey'
By Mark Matthews

With the President back at his Crawford ranch, the anti-war protest right outside his ranch is getting a lot more media attention. ABC7 looks at who is financing the operation and who's providing on-the-ground support.

With the president back at his Crawford Ranch, the anti-war protest right outside his ranch is getting a lot more media attention. ABC7 looks at who is financing and who is providing on the ground support.

The camp at Crawford is full of Cindy Sheehan supporters, people from all walks of life, but off to the side are a small group of professionals skilled in politics and public relations who are marketing Cindy Sheehan's message.

Cindy Sheehan kneels before a cross with her son's name on it, touches his picture, wipes her tears. It's an outpouring of emotion that is part of a scheduled news event organized daily for the television, radio and print reporters who crowd in to capture a mother's grief.

Cindy Sheehan: "I'm never going to see him again, I'm never going to hold him again, I'm never going to hear his voice again."

Sheehan's message hasn't changed since she got here, but the support staff interested in getting that message out to the world has grown considerably.

Organizers are set up in a house trailer. Their meetings closed to reporters.

Leading the group is Fenton Communications employee, Michele Mulkey, based in San Francisco. Fenton specializes in public relations for liberal non-profits.

Complete article.